WRITTEN BY IRENE As the events of 2020 saw fewer human interactions, digital communication has grown. There was a surge in social media users in terms of both consumers and…

Content consumption WRITTEN BY IRENE In this day and age, there are numerous powerful opportunities and tactics available to the B2B dealer to deliver marketing content, the question remains, what…

INTRODUCTION Digital advancements have altered consumer expectations and business models across many industries, such as transport, entertainment and communication. For instance, when one orders pizza online, the food-delivery app offers…

INTRODUCTION Offshore software developer, also known as staff augmentation, is where a company employs one or more developers in a different country than their headquarters’ office. They are regular employees…

You must be present to win We’ve all been to town fairs where greeters encourage us to purchase raffle tickets on our way in, then proclaim, “You must be present…